What are the optimal values of a and b? b. What are the forecasts for the next 2 years using this technique?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter13: Regression And Forecasting Models
Section13.7: Exponential Smoothing Models
Problem 28P: The file P13_28.xlsx contains monthly retail sales of U.S. liquor stores. a. Is seasonality present...
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Use Holt’s method to create a model that minimizes the MSE for the data set. Use Solver to determine the optimal values of alpha and beta.
a. What are the optimal values of a and b?
b. What are the forecasts for the next 2 years using this technique?

Year Avg Price
1 $114,400
2 $115,300
3 $124,700
4 $126,600
5 $129,300
6 $133,500
7 $135,800
8 $141,800
9 $150,500
10 $159,100
11 $168,300
12 $176,200
13 $185,300
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ISBN:
9781337406659
Author:
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Cengage,