View some of  Adidas' product lines (does not include subsidiaries' products): Footwear: Running shoesSkateboarding shoesSneakersFlip flops Apparel: T-ShirtsJacketsJerseysRun tightsSweatshirtsShortsSocksSport pantsSwimsuitsTrack pants Accessories: BagsGlassesHats How do these product lines fit the needs of different market segments?

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section: Chapter Questions
Problem 1SC
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View some of  Adidas' product lines (does not include subsidiaries' products): Footwear: Running shoesSkateboarding shoesSneakersFlip flops Apparel: T-ShirtsJacketsJerseysRun tightsSweatshirtsShortsSocksSport pantsSwimsuitsTrack pants Accessories: BagsGlassesHats How do these product lines fit the needs of different market segments?
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