Scenario: Suppose one of your friends wants to develop online business. The main goal is to develop a business for freelance services and particular goods. The company of your friend will allow website owners to earn money by linking to a product for sale on his company. The company will also allow bloggers that can be paid for ads. So it will allow business to extract value from consumer. In this scenario what type of business model of e-commerce used by the said company. Give solid reasons of proposed business model to satisfy your answer and also explain the advantages and disadvantages of that business model.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Scenario: Suppose one of your friends wants to develop online business. The main goal is to develop a business for freelance services and particular goods. The company of your friend will allow website owners to earn money by linking to a product for sale on his company. The company
will also allow bloggers that can be paid for ads. So it will allow business to extract value from consumer.

In this scenario what type of business model of e-commerce used by the said company. Give solid reasons of proposed business model to satisfy your answer and also explain the advantages and disadvantages of that business model.

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