Outline at leastfive featuers and corresponding benefits for your currentmarketingtext.Checkwithyour professor regarding ancillary materials that facilitate teaching with thistext. Your professor may also provide you with arole-play exercise where you are assigned the role or either the professor or the textbook sales rep, so review the features and benefits as well as what is done in the approach,presentation and close steps noted in the case above.
Outline at leastfive featuers and corresponding benefits for your currentmarketingtext.Checkwithyour professor regarding ancillary materials that facilitate teaching with thistext. Your professor may also provide you with arole-play exercise where you are assigned the role or either the professor or the textbook sales rep, so review the features and benefits as well as what is done in the approach,presentation and close steps noted in the case above.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Outline at leastfive featuers and corresponding benefits for your currentmarketingtext.Checkwithyour professor regarding ancillary materials that facilitate teaching with thistext. Your professor may also provide you with arole-play exercise where you are assigned the role or either the professor or the textbook sales rep, so review the features and benefits as well as what is done in the approach,presentation and close steps noted in the case above. |
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