Determine if this manager a risk seeker, risk neutral, or a risk averter. Explain your answer.   If the manager’s objective was profit maximization regardless of risk (أي دون أخذ المخاطرة بعين الاعتبار), which product should the manager introduces? Explain your answer.   Evaluate the risk associated per dollar of profit with each product, i.e. find the coefficient of variation for each project.    If the manager’s objectives were utility maximization, which product should the manager introduce? (Hint: in this section, you can assume the same probability distribution indicated in the table above.)

Microeconomic Theory
12th Edition
ISBN:9781337517942
Author:NICHOLSON
Publisher:NICHOLSON
Chapter7: Uncertainty
Section: Chapter Questions
Problem 7.1P
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A manager must determine which of two products to market. From market studies, the manager constructed the following payoff matrix of the present value of all future net profits under all the different possible states of the economy:

State of the economy

Product 1

Product 2

Probability

Profit ($)

Probability

Profit ($)

Boom

0.2

50

0.2

30

Normal

0.5

20

0.4

20

Recession

0.3

0

0.4

10

 

The manager’s utility function for money is 

U = 100M – M2

where U is the total utility of money (in utils) and M refers to the dollars of profit. 

  1. Determine if this manager a risk seeker, risk neutral, or a risk averter. Explain your answer.

 

  1. If the manager’s objective was profit maximization regardless of risk (أي دون أخذ المخاطرة بعين الاعتبار), which product should the manager introduces? Explain your answer.

 

  1. Evaluate the risk associated per dollar of profit with each product, i.e. find the coefficient of variation for each project. 

 

  1. If the manager’s objectives were utility maximization, which product should the manager introduce? (Hint: in this section, you can assume the same probability distribution indicated in the table above.)
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