ADVANTAGES AND DISADVANTAGES OF  Business-to-Business (B2B) Business-to-Consumer (B2C) Consumer-to-Consumer (C2C)

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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ADVANTAGES AND DISADVANTAGES OF 

  1. Business-to-Business (B2B)
  2. Business-to-Consumer (B2C)
  3. Consumer-to-Consumer (C2C)
  4. Consumer-to-Business (C2B).
  5. Business-to-Administration (B2A)
  6. Consumer-to-Administration (C2A)
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