To: N Talty-Nangle
From: Zaid Khan
Date: 16/11/12
Terms of Reference
In this essay I will be explaining and evaluating the method chosen and used by Pinewood Hotel in order to gain a better insight onto how aspects of their website are rated, and how it compares to their competitors. In addition to this, I will evaluate the findings that were gained from the research method used by the researchers at Pinewood Hotel.
Procedure
The information used in this report was gained from several different sources. For example, I have used information from my P4 survey, as well as my P3, M2 presentation and my M1 table of various data collection methods.
Findings
To begin within the p4 task, we had to design and construct a questionnaire using
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However hotel records have already been created previously and therefore the accuracy of the data is much higher than a few primary methods.
Sampling Methods
In terms of choosing my sampling method, I chose quota sampling. This is because we chose to survey 30 people in total but divide the group into genders; males and females. Therefore; 15 males and 15 females were surveyed. This was an important sampling method to choose because it was quite accurate. It was less biased as we decided to interview both genders, leading to varied results for our market research team. We also chose to have quota sampling, because it was the most efficient sampling method which gave us the most accurate information we set out to find. I feel it was important to have more than one division; that being males and females. This is purely because males and females have much diverse views and opinions and also priorities such as; males being more interested in booking rooms and assessing the online services, where the females would also enjoy the online services, but would show more interest in the facilities available, therefore it was quite key to find out how each gender progressed through the surveys. I feel that quota sampling is much more accurate than other sampling methods such as random sampling. This is because random sampling will leave the researchers with a range of results, which will be harder to compare or formulate decisions
D2 – evaluate the role of multi-agency working to reduce the risk of abuse of adults, with reference to legal frameworks, regulations, working strategies and procedures.
This chapter covers the background and rationale, statement of the opportunity, purpose, research questions, nature of the study, definition of key terms, the significance of the study, assumptions, and limitations. It also covers the scope, worldview and theoretical foundation depicting the logical path of the research study.
This article is well written with good general flow of thought and easy for the reader to follow. Survey methodology is employed to capture data for quantitative analysis.1
In response to the question set, I will go into detail of the study, consisting of the background, main hypotheses, as well the aims, procedure and results gathered from the study; explaining the four research methods chosen to investigate,
Evaluate the skills and techniques required to successfully perform in two different land-based outdoor and adventurous activities
In this task, I will be evaluating how managing resources and controlling budget costs can improve the performance of a business. I will also be exploring the strengths and limitations of managing resources and budgets.
Top shop online retail website allows their customer to purchase their products online. Top shop is generally regarded as the high street fashion centre for all women and men under 30, reasonably priced clothes suitable for all occasions. Top shop is one of the better laid out online shops the site uses an attractive black colour scheme and the clothes are divided into categories, viewers can choose to browse by New In items, Special Offers, Sale, Kate Moss range, Dresses, etc.
Since 2012 there has been 3 cases of adolescent suicide in Hillsborough County linked to bullying via cyber or face to face bullying. The most recent case was in 2015, a shuttering story that shook many families, and teens in our county. These cases could all have been prevented if caught early, and treated with the correct care of a guardian or administration. For this recommendation report I chose a middle, high school to research their anti- bullying rules, and ask if they could implement my ideas. As a whole Hillsborough County has a zero tolerance rule against bullying, but are they implementing action to keep this zero tolerance rule?
Chapter 4 explained the results obtained from analysis of the surveys. The results were analyzed and significant findings were discussed further.
The methodology was described with the data collection method. Quantitative and qualitative questionnaire which consisted of closed questions with a choice of fixed answers and free text to enhance qualitative data were sent out in the form of mailshot, followed by telephone call to non-respondents and it was repeated for more wider sample results to gain more evidence to reduce bias (Parahoo, 2006).
The data from this research study is clearly expressed, consistent and reflective of the data. There are primary sources cited in the article, and relevant landmark studies were described and used in this
Two conceptual model were measured on several items grounded on a four-point Likert scale to (Abdullah et al. 2014; Fox et al. 2009).
The mission of the hotel is to cater to a professional clientele who is likely to increase the revenues of Amber Inn. These kinds of patrons do not worry about price since most of the times they are covered by the Company they work for and they tend to have a prolonged stay. The necessities of those customers are more regular than the individuals that are on a vacation trip; thus, there is no difficulty to find out what do to. For instance, internet services would suffice those on a business trip whereas those on a leisure trip would worry about entertainment such as live music. Some researchers suggested that, the publicity is unnecessary in determining which hotel to choose. Internet can be a primary factor, as a sales element such as hotels.com. I advise excluding or decreasing ad for almost 4.4 million, lowering the