| Simpsons Contemporary Quotations, compiled by James B. Simpson. 1988. |
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| NUMBER: | 2210 |
| AUTHOR: | Paul J Paulson, President, Doyle Dane Bernbach |
| QUOTATION: | You can learn a lot from the client…. Some 70 percent doesnt matter, but that 30 percent will kill you. |
| ATTRIBUTION: | NY Times 4 May 79 |
| SUBJECTS: | The World: Business: Executives |
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